Performance Marketer
  • Cape Town, ZA
  • Bash
Job Description

WHAT YOU’LL DO

  • PPC strategy development, implementation, management and optimization of various performance channels with a strong performance focus to achieve targets
  • Implement advanced retail-focused performance marketing strategies to push strategic growth
  • Measure and analyse the performance and growth of channels and campaign elements driving performance.
  • Manage large-scale budgets to achieve aggressive growth and revenue targets.
  • Liaise with internal stakeholders to understand their business needs and translate them to PPC strategies
  • Drive mobile app acquisition and retention through performance channels
  • Utilise different attribution models to properly evaluate PPC performance to have the best understanding of your channels / campaigns 'true’ performance.
  • Keep up to date on changes in the digital industry and continuously set up tests to implement and determine the viability of these new changes on our internal paid advertising.

We want to push performance boundaries.

  • Drive reporting needs to deliver relevant, usable and actionable insights across channels for various stakeholders (with the ultimate goal of improving data availability within the group, improving performance and reducing reporting times needed to focus on strategic operations).
  • Assist in the development of best performing / effective ad copy, content, images and videos to guide effective creative production within the group.

WHO YOU ARE :

This job is for you is you have :

  • Minimum 3 Years Google Ads + Facebook Ads experience with a strong focus on driving performance through conversion based campaigns.
  • Strong eCommerce experience
  • Strong Google Ads Search + Shopping experience.
  • We are building a rockstar team and thus hiring for a range of experience levels from Junior to Senior, so if you tick some of these boxes and feel you are of high talent, please reach out to us.
  • Certificates : Google Ads Certified & Google Analytics Certified.
  • Good judgement, proactivity, responsiveness and problem-solving skills

One or more of the following will help you stand out :

  • App Marketing experience - App acquisition & retention across paid platforms
  • Google Marketing Platform experience
  • Degree in Marketing, Statistics, Economics (other relevant fields of study)

WHERE YOU’LL BE

Our working model is flexible and digital .We don’t clock watch or mind how or where you work. Our leaders are measured by their outputs and they know where and how they will get the job done.

We give agency and enable remote working , most of the time, for the people who want it. We are intentional about connecting and give you the tools & equipment to enable you to do work that matters.

We also believe that doing certain types of work happens best organically which is why we encourage our teams to travel so we can make magic happen face to face.

Our offices are a vibe. They are decked out to make collaboration easy and help our team create lasting connections with each other.

BASH BENEFITS : WHAT’S IN IT FOR YOU?

  • A seriously smart team of people! We are selective about who joins our team to make sure we’re made up of the best of the best
  • Agency : Structures remain flat, accountability wide
  • Top $$ : The best people, in the right roles, earning at the top tier. Our ethos is about quality and aligning merit and output with the rewards.

We believe in reciprocity.

  • Saving for your future : Saving is not easy. Taking a chunk monthly for your future is imperative. We provide the fund and support to do just that
  • Hackdays : These happen monthly as we push the envelope and give our teams freedom to find the space to do things they have only had time to wonder about
  • Quarterly parties : Connection and community is our jam
  • Extensive opportunity to learn : Library, blinkist, interest groups and team rotations
  • Exclusive shopping discount : Save when you shop across 29 of SAs biggest brands

Get New Jobs Notification!

Subscribe & get all related jobs notification.